Now check out the comments. Has someone already composed a witty rejoinder more clever than the witty rejoinder you had planned to share with friends? That’s not good. Being clever is crucial to sharability, so you should reconsider sharing this video with your friends.

Insightful advice on when it is a good time to share a video you discovered with your friend. A little bit of Internet etiquette.

How To Know When To Share a Video With a Friend